Twilio makes $3.2 billion acquisition: 5 details

Twilio, a communications software application company, is making a multibillion-dollar purchase to enhance its customer engagement platform abilities.
In May, Twilio embedded its telehealth platform into Epics software application so clinicians could launch virtual check outs with clients through the EHR. In the very same month, New York City tapped Twilio to power the city IT and telecommunication departments COVID-19 contact tracing program.
Five things to understand:
1. Twilio participated in a definitive arrangement to obtain Segment, a customer information platform used by more than 20,000 business, for around $3.2 billion.
2. Twilio will integrate its customer engagement platform with Segments technology created to break down organizational silos to establish a total photo of the consumer.
3. The transaction is anticipated to close in the fourth quarter and speed up Twilios growth with a combined total addressable market of $79 billion.
4. Sector will end up being a Twilio department after the acquisition.
5. Morgan Stanley & & Co. was the exclusive financial consultant to Twilio, and Qatalyst Partners was the unique monetary consultant to Segment. Cooley LLP was Twilios legal advisor, and Goodwin Proctor was Segments legal consultant.
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Cooley LLP was Twilios legal advisor, and Goodwin Proctor was Segments legal advisor.
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